I implemented a digital marketing and branding strategy for my eCommerce businesses, driving a 400% increase in international orders and positioning the brand as a premier provider of corporate gifting solutions across Malaysia, Singapore, and Indonesia.

Our eCommerce brand needed to increase brand recognition, attract international clients, and stand out in the competitive corporate gifting industry while addressing the logistical challenges of cross-border operations. I developed a comprehensive digital marketing strategy, including SEO optimization, social media engagement, email campaigns, and paid advertising, while also rebranding the company to emphasize cultural sensitivity, sustainability, and personalization. I redesigned the website for user experience and search engine optimization, launched targeted ad campaigns on Google and Facebook, partnered with influencers for brand visibility, and created engaging content that highlighted the brand’s commitment to quality and sustainable gifting. The branding and marketing efforts resulted in 400% growth in international orders within two years, significant increases in web traffic, and the acquisition of high-profile clients, including Fortune 500 companies and embassies.

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